Wendy Campbell and her kids have been riding bicycles for a long time. As a resident of north city, Wendy would drop her then two-year old daughter at daycare and commute to her job, where she parked the bike in her office. “It was a really nice purple bike with a baby seat on the back. I would ride everywhere and the baby loved it. People looked at me like I was a parade float,” she recalls.
There are lots of things that Wendy loves about riding a bike: the benefits of getting exercise, the ability to directly experience her surroundings, and the chance to easily engage with people that she encounters. In 2010, Wendy and her family moved to the Dutchtown neighborhood, where she enjoys riding to “take in the beautiful architecture, the jewels, the little pocket parks, and seeing people I know in the neighborhood,” she says.
Having visited other cities with well-developed biking infrastructure, Wendy feels that Trailnet’s vision to connect St. Louis is greatly needed and long overdue. She looks forward to a network of “safe, protected bikeways that will get us anywhere we need to go and give people a chance to get out of their cars, saving money on gas and enjoying lots of health benefits.”
Wendy also predicts that the network “will create a domino effect. The more people see other people on bikes, the more familiar and possible it will seem. People who don’t have cars will be able to put their bikes on buses or MetroLink and get to their destinations. One of the best things about it is that it will put more people out on the streets and that will help to make our streets safer.”
Wendy Campbell knows a lot about what makes communities work, and is involved in her south city neighborhood in many ways. Shortly after moving to the area, she became a Block Captain, providing information and resources to neighbors, and welcoming newcomers to the community. She has worked with her local elementary school, Froebel Literacy Academy, as a crossing guard and den mother of a Cub Scout troup.
As one of Trailnet’s original Walk Bike Ambassadors, Wendy has helped to identify ways that safety can be improved in her area for walkers and bikers, and was a critical neighborhood advocate for a traffic calming demonstration near Marquette Park. She was elected 20th Ward Committeewoman in 2016 and works closely with her alderman, Cara Spencer, to promote the interests of her constituents.
Wendy’s generous and outgoing personality suit her perfectly for these many community roles, and also for her job as a Parking Enforcement Officer. She describes her job as “the perfect job. I get to walk a lot and meet and talk to people all day. Even if I won the lottery I wouldn’t quit my job!” After receiving her first paycheck last winter, Wendy bought toiletries and hand warmers, put them into zip lock bags and gave the bags to homeless people downtown, her first location as a parking officer.
Between her family, her many roles in the Dutchtown community, and her job, Wendy doesn’t have much time to stand still. She acknowledges that “new stuff excites me. You might have uncertainties and anxiety at first, but that’s followed by the rush of mastering a new thing.” She adds that “I don’t feel useful unless I’m doing something. That’s what makes me come alive.”
Wendy Campbell hopes that her enthusiasm and her willingness to work for her neighborhood will spread to her kids and to others in the community. That enthusiasm is one of the qualities that drew her to her fiancé, Byron Brown, who also serves as a Block Captain in the Dutchtown neighborhood. The couple shares an appreciation for their rich and diverse neighborhood and the belief that “if we agree to look out for each other, it makes this ride on planet earth a little better for everyone.”
Ann Crowe took up bicycling while living in Washington, D.C., where an extensive network of cycling paths made commuting by bike a convenient way to incorporate exercise into her daily routine. Ann moved to St. Louis to be closer to family and to pursue work in engineering. After deciding to make a career change, Ann began volunteering at Trailnet rides and fundraising events while completing her Doctorate in Physical Therapy. Her volunteer activities allow her to “meet many new people and see different parts of the city and surrounding areas,” she says.
Ann’s volunteer experience introduced her to a “warm and welcoming community,” and she believes that a “shared love of biking provides common ground” for people that participate in Trailnet events. Ann’s husband Vance now joins her on many of the weekend rides, which she credits with giving him “the same confidence and passion for cycling and health” that is so important to her.
As a physical therapist, Ann understands the critical importance of regular exercise for maintaining health and recovering from injury. She notes the abundance of research supporting the positive impact of exercise on mood and overall health, and sees evidence of these effects at Trailnet events. “It only takes a morning at a Trailnet ride to see this come to life in the laughter, support and friendships created through group exercise,” she says.
Even with many years of experience as a bike commuter and recreational cyclist, Ann is aware that for many people concerns about safety may mean that they don’t bike or walk if no specific infrastructure exists. She is committed to building a community where more people have access to the benefits of active transportation. “Having a network of safe and connected bikeways and sidewalks will make biking and walking easier and available to more people,” she says. She also predicts that “as more people use the bikeways and sidewalks, they will feel personally invested in supporting the growth of this network.”
In addition to volunteering time to Trailnet, Ann and Vance are Trailnet Peloton members, providing financial support for the protected bikeway vision. They strongly believe in “dedicating personal efforts and resources to build infrastructure that empowers communities.”
Ann and Vance also feel that positive change will come to St. Louis only if individuals take the initiative. “Whatever challenges we face, the best way to identify problems and solutions is to get personally involved, seeing the community by biking on the roads and paths, meeting our neighbors, visiting and supporting local businesses. Trailnet gives us the opportunity to come together as individuals and make our city healthier and more interesting, with access and opportunity for everyone to enjoy a more active lifestyle.”
Trailnet and the Missouri Chapter of the American Planning Association will be hosting a webinar on tactical urbanism on Thursday, March 2nd at 10am. The webinar will provide information about cross-sector collaboration and how it can have an impact on the built environment. Trailnet will also be sharing their success from the Plan4Health project. Learn more at Planners4Health. Register here.
Special Project Director for Trailnet’s Protected Bikeways and Sidewalks Master Plan
Trailnet is a nonprofit 501(c)(3) organization with a 29-year history of fostering healthy, active and vibrant communities where walking, bicycling and the use of public transit are a way of life.
GENERAL SUMMARY
The Special Project Director will lead the master planning process for Trailnet’s vision for a protected bikeway and sidewalk network. The project director will position Trailnet as a trusted regional leader and convener that is committed to an authentic community engagement process that reflects Trailnet’s core values. This 18-month project is high impact and high visibility and will serve as a catalyst spurring momentum for regional change.
The Special Project Director will lead the community engagement process building external relationships necessary to assure project success. The project director will collaborate with Trailnet managers and directors to identify and design strategic marketing and communications to support the project and the organization’s development plan. The Special Project Director works under the direction of the Chief Executive Officer and the Director of Programs for support and collaboration.
REPORTING RELATIONSHIPS
The Special Project Director collaborates with the Development Officer, Planning Manager and the Education/ Encouragement Program Manager, and supervises interns.
RESPONSIBILITIES
The Special Project Director’s primary responsibilities will consist of managing and leading the creation of the Protected Bikeways and Sidewalks vision, including:
Project management of planning process, including managing consultants, staff, and volunteers
Leading the public engagement process, including facilitating committees as they make recommendations for the master plan
Creating content for the master plan
Analyzing, synthesizing, and prioritizing information, including government documents, planning research, news of emerging best practices, and maps
Critically assessing processes, procedures, and recommendations for equity impact and making appropriate recommendations
Working with the Director of Programs to build budget and revenue targets; assemble appropriate staff teams to implement the protected bikeways/sidewalks master planning process
Working with Trailnet leadership to identify new funding sources, pitch projects to potential funders, and cultivate relationships
Leading and assisting with best practice education through workshops and presentations
Recruiting, selecting, and training interns, volunteers, and community advocates as appropriate
Developing content to market and promote the plan for website and social media
Providing administrative support and other duties as needed
Providing technical assistance on fee for service projects as appropriate
Attending select committee meetings and professional development as warranted
REQUIRED ATTRIBUTES
In order to be successful, the Special Project Director will need to exhibit the following attributes:
Process oriented, with the ability to inspire others to buy into the Master Planning Process, and the ability to understand, modify, and build upon the process
Innovative and bold, with the ability to assess when it is appropriate to take risks in advancing Trailnet’s vision and values and the ability to bring new perspectives
Systems oriented, with the ability to think critically and strategically, including long-term initiative development; comfortable with problems
Deep understanding of, and commitment to, equity and inclusion; ability to understand systemic issues and work with the community to address wicked problems
Curious; open to new ideas and continually seeking to improve their practice
Comfortable with conflict and collaboration; able to form diverse partnerships
Ability to embody and articulate Trailnet’s values, including a deep understanding of the Planning Lens guiding the visioning process and commitment to placemaking
REQUIRED QUALIFICATIONS AND SKILLS
Bachelor’s degree in Urban Planning or equivalent and a minimum of 5 years or more of relevant project management, facilitation and staff supervision experience. A Masters in Urban Planning or Public Policy preferred, but not required. Strong candidates will have experience in urban planning, urban design, community development/organizing, or public policy. AICP and/or CNU-A preferred
Knowledge and familiarity of bicycle and pedestrian facility design, urban design, and equity and planning, and urban planning best practices
Ability to facilitate meetings, organize public events, and work productively with a variety of stakeholders representing different interests
Ability to manage multiple projects with differing deadlines
Ability to work independently and manage self and partners while being a genuine “team player”
Ability to understand and analyze data using descriptive statistics
Ability to work in a fast-moving and at times intense environment
Must be highly computer literate – Google Drive, Microsoft Word, Excel, & PowerPoint required; GIS, InDesign, and Adobe Suite preferred
Must interface with a wide variety of stakeholders from elected officials to community residents
Must be comfortable facilitating meetings, making presentations, and speaking in public settings
Ability to write in a persuasive and clear manner
COMPENSATION
This 18-month contract position offers a salary with a starting range of $45,000 and adjusted to be commensurate with experience, Compensation includes competitive benefits package. Flexible hours, a casual work environment, and an office located close to public transportation, indoor bicycle locker station, and Enterprise Carshare are additional benefits.
HOW TO APPLY?
Qualified applicants should go to this link or copy and paste (https://goo.gl/forms/COGEuzDHw34hKBA23) in browser and submit CONTACT INFORMATION only by February 15. Please give us your email address only. An assessment will be sent out to all applicants on February 16, giving each applicant an opportunity to demonstrate their skills. The assessment will take approximately two hours and the form will close at midnight on February 26. Please do not send letters and resumes. After reviewing the skills assessment, we will contact the top six candidates by March 1 to request resumes and cover letters. Thank you for your interest in Trailnet- we are excited to learn more about each candidate.
Trailnet is an Equal Opportunity Employer. It is our policy to make all personnel decisions without discriminating on the basis of race, color, creed, religion, sex, physical disability, mental disability, age, marital status, sexual orientation, citizenship status, national or ethnic origin, and any other protected status.
How does St. Louis rank in comparison to other metropolitan areas in terms of pedestrian safety? Where is the most dangerous place for pedestrians in the country? Answers to these questions can be found in the most recent Dangerous by Design report, released in January by Smart Growth America.
The report has been produced for several years and identifies metropolitan areas and states that are most dangerous for people walking. The January report uses pedestrian fatality data from 2005-2014 to rank cities and states by
pedestrian deaths per 100,000 in population
a “pedestrian danger index,” calculated as the share of commuters who walk to work and the most recent data on pedestrian deaths.
Of the 104 metro areas ranked in the report, the two largest cities in Missouri, Kansas City and St. Louis, rank 45th and 52nd respectively. Florida has been the most dangerous state for pedestrians for the past four years, and it now has 8 of the top 10 most dangerous cities for pedestrians. In the past decade, over 46,000 people have been killed by motor vehicles while walking. The poor, the elderly, and people of color – those who are less likely to own cars or drive – make up a disproportionate share of the victims.
The report emphasizes that better street design will play a critical role in improving safety for people walking. Arterial roads, such as Manchester or Kingshighway in St. Louis, are particularly dangerous for pedestrians. These roads were designed for fast moving vehicles, often have sections that lack sidewalks, and have limited safe crossing opportunities for people who are walking. Arterial roads consign people traveling on foot to second-class status.
Trailnet has worked tirelessly for passage and implementation of Complete Streets policies in our region. A Complete Street is one that is designed with all users in mind: motorists, pedestrians, bicyclists, transit users, the elderly, and the disabled. Making streets welcoming and safe for all users promotes active lifestyles, and helps to build communities that are vibrant, economically strong, and appealing to residents and employers.
Thanks to generous funding from the Dana Brown Charitable Trust, there are now Pace Cars cruising the neighborhood around Froebel Literacy Academy in Dutchtown. Pace Cars serve as models of safe driving behavior and increase driver awareness of pedestrians, bicyclists, and other vehicles.
Students in Froebel’s Leadership Development Program composed a Pace Car Pledge that includes items such as:
I pledge to stop for people who are crossing the street.
I pledge to not use my phone to talk or text while driving.
I pledge to wear my seatbelt and to make sure that all of my passengers are buckled before driving.
Students also worked to recruit Froebel staff, family, and community members to sign the pledge. Pace Car volunteers receive a magnetic “Neighborhood Pace Car” logo to display on their car.
The program was officially launched on December 8 with a visit from Officer Patrick Clancy of the Metropolitan St. Louis Police Department. Officer Clancy answered questions posed by Froebel students and staff, and suggested ways in which the Police Dept. can help to reinforce the Pace Car Program.
Over twenty drivers have volunteered to sign the Pace Car Pledge and our goal is to increase that number to forty in the next few weeks. Because many Froebel students walk to and from school everyday, our hope is that Pace Cars will help to improve safety for the children and for the community as a whole. If you are a resident of Dutchtown, or frequently drive in the neighborhood, sign the pledge! Contact Ginny McDonald at ginny@trailnet.org for information.
Louisiana Avenue is a busy residential street that runs along several south city parks and connects to a variety of local businesses and neighborhood schools. It is also a pilot site for the City of St. Louis’ Calm Streets Concept, an initiative funded by the Environmental Protection Agency to create a network of Calm Streets in the city. Calm Streets are residential streets where the use of traffic calming features, such as curb extensions and speed humps, are used to reduce vehicle speeds and make the street safer for people walking, biking and driving.
The block of Louisiana between Osage and Gasconade Streets was the site of a Calm Streets pop-up demonstration on Thursday, November 17. Staff members from the St. Louis City Street Department and Trailnet staff and volunteers installed temporary crosswalks, a roundabout, and other items designed to slow traffic speeds. The traffic calming features remained in place throughout the day while driving behaviors were observed and feedback was collected from community members.
Many respondents were enthusiastic about the traffic calming measures and how they would contribute to safety for everyone using the street. One resident acknowledged that we “definitely need something to slow traffic.” Two community members were supportive because “there are lots of kids on this street.” One resident stated that “if you have to put a speed hump every six feet, I’m all for it!”
We look forward to continuing our work with the community, with elected officials and with other project partners to realize the vision of a network of calmer safer residential streets. To read more about Trailnet’s Calm Streets Project, click here.
Trailnet is always working to move St. Louis forward as a place where everyone can travel easily by foot or by bicycle. That’s why we’re thrilled to take our work to the next level with our new bold vision: connecting St. Louis with a network of protected bikeways and walkways on our streets. This project will transform our wonderful city, connecting neighborhoods, cultural districts, and business centers via east-west and north-south routes.
Connecting St. Louis with on-street protected bikeways and walkways will impact the region by bolstering economic development and increasing wellness and health advocacy, all while elevating equity and access. This has worked for Indianapolis and we know it can work for St. Louis.
The return on investment for the Indianapolis Cultural Trail, the model guiding Trailnet through this endeavor, has been astounding. From 2008 to 2014, property assessments within 500 feet of the trail increased 148%, adding $1 billion to the tax rolls. Indianapolis’ strategy of using on-street right-of-way was completed in just seven years.
We are excited to move ahead as we perfect our preliminary routes, meet with project partners, and seek community engagement, input, and support. Please stay tuned as we advance this plan.
“We believe high quality walking and bicycling networks on our streets will attract and retain talent, strengthen our economy, and connect people to the places they love,” said Ralph Pfremmer, executive director of Trailnet. “Our new vision will solidify St. Louis as one of the best cities for walking and biking and will have a positive impact on everyone in St. Louis.”
Ron Effland has worked for the Missouri Department of Transportation for over 25 years. In that time, his job roles have evolved and he has helped to spur an important evolution in the way the department thinks about transportation.
Trained as a civil engineer, Ron initially ran a district engineering department. After passage of the Americans with Disabilities Act, his focus shifted to designing intersections that would allow for safe crossing by individuals with disabilities. For the last five years, Ron has served as the state’s “Non-Motorized Transportation Engineer,” or as Ron refers to himself, the “state bike-ped coordinator.” These state positions, created by the Federal Department of Transportation, are intended to serve as internal advocates for the needs of pedestrians and bicyclists.
Ron’s job involves writing statewide policies and procedures related to bicycle and pedestrian infrastructure, but more importantly, efforts to change the culture of transportation from one that has traditionally been exclusively about cars. Ron acknowledges that state transportation departments are not always enthusiastic about including bicyclists and pedestrians as a part of their responsibility.
“Somewhere along the way, transportation departments forgot to include people,” Ron said. “Our job is to give people options for how to get from place to place. If we are working on improvements to a downtown intersection, we have to realize that people might be in a car, but they could also be on foot, on a bike, in a wheelchair, or using public transit. We have to think about how the bus stop interacts with the crosswalk that interacts with the traffic signals. The challenge is to keep our eye on the big picture.”
One of the challenges Ron has faced is that transportation engineers often have a difficult time seeing important clues in that big picture.
“If you have a lot of traffic backups and delays and crashes, engineers understand that,” Ron said. “If you have a road with no sidewalk and there is a worn path in the grass next to the road, that means that there are pedestrians who have no safe place to walk and we should put a sidewalk there.”
Although Ron spends much of his time in offices in Springfield and Jefferson City, he also does a lot of outreach, some of his most creative and enjoyable work. To help his engineers understand the challenges of navigating with a disability, Ron procured a collection of wheelchairs and white canes.
“I take engineers out in the field and have them cross streets in a wheelchair or use a cane to feel their way along,” Ron said. “It really changes their perspective on what it is like to try and get around while dealing with a disability.”
To further his efforts on behalf of bicyclists, Ron applied for a grant several years ago to create his “Walk ‘n Roll” trailer. The twenty-four-foot trailer is filled with bikes of various sizes, parts, tools, helmets, cones and yield and stop signs. He uses the trailer in much the same way that he uses the wheelchairs.
“I put traffic engineers on bikes and show them what it’s like to negotiate roads and intersections on a bicycle,” Ron Said.
Ron recalls his personal experiences with bicycles while growing up: “I’ve been riding a bike forever. In the small town where I grew up that is how kids got around.” To share that experience with other children, Ron frequently takes his trailer on the road to provide biking opportunities and bike education for kids around the state.
For the last few years, Trailnet has worked with a number of St. Louis County elementary schools to put on Bike Weeks. These events provide opportunities for children to learn about bike handling skills, rules of the road, and proper fitting of bike helmets. Ron has been a valuable partner, contributing helmets, loaner bikes, and his skills as an educator.
“There is just nothing like seeing a kid’s face light up when you put them on a bicycle…and the great pride that they feel if they can get rid of their training wheels,” Ron said.
In October, Trailnet sponsored the first ever Bike Week at Froebel Literacy Academy in Dutchtown. With Ron’s help and his fleet of bicycles, over two hundred students received bike helmets and got a chance to practice biking through an obstacle course or to do some free riding around the playground.
Froebel’s Family and Community Specialist Von Smith said, “It was a great experience for our students to be able to ride ‘with the wind’ and receive a cool helmet for participating!” Many of the students asked if Trailnet would be coming back again the following week.
One of the highlights of Ron’s work with MoDOT is the completion of U.S. Bike Route 76 – The TransAmerica Bike Route through Missouri, the first U.S. Bike Route that was signed west of the Mississippi.
“At each turn there are three signs – a warning sign, a sign at the turn, and a confirmation after the turn,” Ron explained. “Every 10 miles you’ll also see a sign along the route. So as you go across the state, you don’t even need a map, although Bike Route 76 is printed on the back of our MoDOT maps now.”
We at Trailnet are grateful to have a strong voice at the state level looking out for the needs of pedestrians and bicyclists. For his part, Ron realizes the important role that groups like Trailnet play: “I’ve developed partnerships with all of the local advocacy organizations. My hope is that we can all work together to decide on what goals are most important and join forces to accomplish those goals.” Ron welcomes your input. If you have ideas, questions, suggestions or concerns that you would like to share, e-mail Ron at ronald.effland@modot.mo.gov
There are lots of things that Wendy loves about riding a bike: the benefits of getting exercise, the ability to directly experience her surroundings, and the chance to easily engage with people that she encounters. In 2010, Wendy and her family moved to the Dutchtown neighborhood, where she enjoys riding to “take in the beautiful architecture, the jewels, the little pocket parks, and seeing people I know in the neighborhood,” she says.
Wendy Campbell knows a lot about what makes communities work, and is involved in her south city neighborhood in many ways. Shortly after moving to the area, she became a Block Captain, providing information and resources to neighbors, and welcoming newcomers to the community. She has worked with her local elementary school, Froebel Literacy Academy, as a crossing guard and den mother of a Cub Scout troup.
Wendy’s generous and outgoing personality suit her perfectly for these many community roles, and also for her job as a Parking Enforcement Officer. She describes her job as “the perfect job. I get to walk a lot and meet and talk to people all day. Even if I won the lottery I wouldn’t quit my job!” After receiving her first paycheck last winter, Wendy bought toiletries and hand warmers, put them into zip lock bags and gave the bags to homeless people downtown, her first location as a parking officer.
Hang out with friends, enjoy some time in the countryside, and help us out all at the same time!
Ann’s volunteer experience introduced her to a “warm and welcoming community,” and she believes that a “shared love of biking provides common ground” for people that participate in Trailnet events. Ann’s husband Vance now joins her on many of the weekend rides, which she credits with giving him “the same confidence and passion for cycling and health” that is so important to her.
Thanks to generous funding from the 
The program was officially launched on December 8 with a visit from Officer Patrick Clancy of the Metropolitan St. Louis Police Department. Officer Clancy answered questions posed by Froebel students and staff, and suggested ways in which the Police Dept. can help to reinforce the Pace Car Program.
Over twenty drivers have volunteered to sign the Pace Car Pledge and our goal is to increase that number to forty in the next few weeks. Because many Froebel students walk to and from school everyday, our hope is that Pace Cars will help to improve safety for the children and for the community as a whole. If you are a resident of Dutchtown, or frequently drive in the neighborhood, sign the pledge! Contact Ginny McDonald at 
Trailnet is always working to move St. Louis forward as a place where everyone can travel easily by foot or by bicycle. That’s why we’re thrilled to take our work to the next level with our new bold vision: connecting St. Louis with a network of protected bikeways and walkways on our streets. This project will transform our wonderful city, connecting neighborhoods, cultural districts, and business centers via east-west and north-south routes. 
